Sony PH reintroduces Nadine Lustre as its digital imaging and audio product ambassador

Actress-singer Nadine Lustre remains a part of the Sony family as she renew her role as ambassadress for the company’s digital imaging and personal audio line of products.

First introduced as Sony’s ambassadress for digital imaging and personal audio products last year, Lustre was chosen to endorse Sony’s line of camera and audio products. She endorses the Sony ILCE-5000L and Sony ILCE-5100L models for the digital imaging category and the Sony EXTRA BASS lineup for personal audio.

Sony PH believes that Nadine’s dynamic personality and innate love for music and photography strongly resonates their target market here in the country.  “Having someone like Nadine as our endorser helped us connect with a new breed of customers and generate significant growth for our Personal Audio and Digital Imaging categories. We are ecstatic to have her in the Sony family once again,” said Nobuyoshi Otake, Sony Philippines Managing Director.

Sony PH also showcased the CES-launched Sony EXTRA BASS 2017 lineup consisting of MDR-XB950N1 and the MDR-XB550AP headphones, as well as the SRS-XB10 and the SRS-XB30 portable Bluetooth speakers.

At PhP 12,999, the new Sony MDR-XB950N1 is a wireless pair of headphones that projects punchier bass and comes with noise cancellation features. It is said to last 22 hours of battery life and packed with Bluetooth and NFC connections.

Its economical counterpart, the Sony MDR-X550AP, appeals to stylish audiophiles with its fancy colors of red, green, blue, black, and white. It also comes with Sony’s EXTRA BASS feature, 30mm dome type driver unit, a frequency range of 5Hz-22kHz, and an in-line remote and microphone. It is priced at only PhP 2,999,

In the portable Bluetooth speakers department, there’s the Sony SRS-XB10: a compact-sized full range speaker with EXTRA BASS feature for loud, pounding audio quality, and a cylindrical form factor that is water-resistant. With a price tag of PhP 2,999, it comes with Bluetooth and NFC connection, and promises a battery life of up to 16 hours.

Meanwhile, the Sony SRS-XB30 is priced at PhP 6,999 and is packed with features, including a small, light, and water-resistant design, and can last up to 24 hours of battery life. It even comes with a Wireless Party Chain feature that allows connection to up to ten SRS-XB30 speakers with synchronized music and LED lights.

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